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First, let's talk about SEO plugins for WordPress. Plugins are often easier to install and understand, and you can select from a wide range of features. While some plugins contain only limited features, they offer unique options like tools to check broken links and optimize image size. Others are limited in their feature-sets but come with unique options like tools to check for broken links or minimize image size. 1. Yoast SEO Yoast SEO is an SEO plugin for WordPress that helps you optimize your site for search engines. By using it, you can add SEO titles and descriptions to all of your website's posts and pages. Your articles can also be enhanced with Open Graph metadata and social media images. Yoast SEO automatically generates XML sitemaps for all the content on your website. Therefore, search engines have an easier time crawling your website. You can also import your SEO data easily if you are using another SEO plugin. Yoast SEO has the following features: XML sitemaps wit

  What is lead generation? In the business world, a lead is someone who is interested in the product or service of the company. People have different preferences and needs, so not everyone is a leader. Often, businesses market to everyone when they should focus on marketing to those who are interested in what the business offers. Why is lead generation so important to your sales and digital marketing anyway? To maintain sales, you need to generate new leads. The current customers you have are buying your product or service, but it is not enough. In order to grow your brand, you need to attract new people. Lead generation ensures that. Let's look at the top reasons why lead generation has become crucial to small businesses in digital marketing: While a good lead generation campaign costs a bit, it is much more affordable than buying billboards, TV ads, and print ads. The marketing method is also more timely and trendy. A target audience can be selected based on a variety of factors,